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Tourism
Promotion Services (TPS)
AKFED's involvement in tourism development in
South Asia and East Africa takes place under the
aegis of Tourism Promotion Services (TPS), with
companies incorporated in Kenya, Tanzania, Zanzibar,
and Pakistan.
Download TPS, East Africa 2007 Annual Report (1 MB, PDF format)
Contributing
to National Growth
Operating under the “Serena” brand
name, Tourism Promotion Services owns and manages
fifteen hotels in East Africa and Asia. Besides
earning foreign exchange and increasing employment
and manpower development, tourism can contribute
to national growth in more qualitative ways. Tourism
that promotes awareness of the environment of
developing countries and improves appreciation
of their cultural traditions can help protect
that environment and revitalise and sustain those
traditions. The mandate of Tourism Promotion Services
is to realise tourism’s potential in selected
areas of the developing world, in an environmentally
sensitive manner.
TPS’s first hotel ventures
were established in the 1970s in Kenya, where
Serena safari lodges and hotels have come to be
recognised as leaders for the quality of their
services, architecture and ecological responsibility.
AKFED’s involvement in East African tourism
now extends to Tanzania, where safari lodges and
a luxury tented camp have been established at
picturesque sites in world-renowned national parks
and a hotel opened in Zanzibar’s historic
Stone Town. Since the early 1980s TPS has also
owned and managed hotels in the mountainous north
of Pakistan and has built Serena hotels in Faisalabad
and Quetta. These hotels aim to provide a showcase
and a stimulus for local architectural traditions
and crafts, as well as accommodation in underserved
regional centres. In its most recent phase of
development, TPS’s Kenyan holding company
(TPS Limited) has floated its shares on the Nairobi
Stock Exchange. TPS is also pursuing growth opportunities
elsewhere in Eastern Africa, in Pakistan and in
Central Asia.
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A D D I T I O N A
L I N F O R M A T
I O N |
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| The
Aga Khan Development Network (AKDN) |
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| A
group of development agencies working in health,
education, culture and rural and economic
development, primarily in Asia and Africa. |
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