Serena Hotels
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Nairobi Serena Hotel Serena Beach Resort & Spa Lake Elmenteita Serena Camp Sweetwaters Serena Camp Mara Serena Safari Lodge Amboseli Serena Safari Lodge Kilaguni Serena Safari Lodge
Zanzibar Serena Hotel Mbuzi Mawe Serena Camp Ngorongoro Serena Safari Lodge Kirawira Serena Camp Dar Es Salaam Serena Hotel Arusha Serena Hotel Serengeti Serena Safari Lodge Lake Manyara Serena Safari Lodge Serena Mivumo River Lodge
Lake Victoria Serena Golf Resort & Spa Kampala Serena Hotel
Kigali Serena Hotel Lake Kivu Serena Hotel
Polana Serena Hotel
Goma Serena Hotel
Serena Altit Fort Residence Serena Khaplu Palace Islamabad Serena Hotel Serena Shigar Fort Faisalabad Serena Hotel Quetta Serena Hotel Gilgit Serena Hotel Hunza Serena Hotel Sost Serena Hotel Peshawar Serena Hotel
Dushanbe Serena Hotel
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SERENA HOTELS
Bespoke. Heritage. Unforgettable

Serena Hotels

Safari Lodges · Camps · Hotels · Resorts · Forts · Palaces

Live a well-travelled life with purpose and curiosity, and immerse yourself in authentic cuisines, indigenous aesthetics, and unforgettable experiences in some of the world’s most extraordinary destinations with Serena Hotels.

Featured Hotels

Best Hotel Selection in Africa & Asia

Dining table set for two by a large glass window overlooking a green park and urban city skyline at Nairobi Serena Hotel
City Hotels,
Kenya
Nairobi Serena Hotel

Tucked beside Nairobi’s Central Park, Nairobi Serena Hotel is a five-star haven where tastefully landscaped gardens, cultural artistry, and refined African hospitality meet.  

Stone cottage path lit by lamps under mountains at Serena Altit Fort Residence, reflecting environmentally friendly resorts
Heritage ,
Pakistan
Serena Altit Fort Residence

Set in the historic Royal Garden under the 1,100-year-old Altit Fort, Serena Altit Fort Residence combines a heritage escape in the heart of the Hunza Valley.

High-angle view of tiled-roof clubhouse and marina on sprawling, green golf course at Lake Victoria Serena Golf Resort & Spa
Resorts,
Uganda
Lake Victoria Serena Golf Resort & Spa

Mediterranean-inspired architecture, pastel hues, and lush fairways alongside Africa’s largest lake and in proximity to the Kampala city. 

Traditional stone and wood courtyard beautifully lit up at night with an outdoor wooden daybed seat at Serena Khaplu Palace
Heritage ,
Pakistan
Serena Khaplu Palace

Set amid towering mountains and apricot orchards, Serena Khaplu Palace is a living museum and one of Baltistan’s finest heritage hotels. 

View of swimming pool surrounded by palms at Serena Beach Resort & Spa, unique resort delivering serene tropical escape
Resorts,
Kenya
Serena Beach Resort & Spa

Framed by swaying coconut palms, vibrant gardens, and the pristine white sands of Shanzu Beach, Serena Beach Resort & Spa offers a serene escape on the Indian Ocean coastline of Mombasa. 

Large courtyard garden outside at Islamabad Serena Hotel, blending luxury resorts in Asia with timeless elegance
City Hotels,
Pakistan
Islamabad Serena Hotel

Pakistan’s Premier 5-star deluxe hotel and a member of the Leading Hotels of the World, Islamabad Serena Hotel is set on 14 acres of tastefully landscpaded gardens nestled between the Margalla Hills and Rawal Lake. 

Swimming pool by a sandy beach and ocean at Zanzibar Serena Hotel, resorts in Africa delivering a serene seaside retreat
Resorts, City Hotels, Heritage ,
Tanzania
Zanzibar Serena Hotel

Zanzibar Serena Hotel unites the restored 19th-century Old ex-Telecoms building and 18th-century Chinese Doctor’s Residence, preserving their historic charm. 

Large outdoor swimming pool with a stone waterfall feature beside palm trees and multistory buildings at Kigali Serena Hotel
City Hotels,
Rwanda
Kigali Serena Hotel

Located in Rwanda’s capital, Kigali Serena Hotel integrates Rwandan heritage with contemporary five-star opulence.

Rustic stone and timber lodge building at Shigar Fort, luxury resorts in Asia, exuding timeless heritage charm
Heritage ,
Pakistan
Serena Shigar Fort

Nestled at the gateway to the Karakoram’s highest peaks, Serena Shigar Fort is a meticulously restored 17th-century fort and former palace of the Raja of Shigar. 

Roaring open bonfire lighting up an outdoor safari camp lounge area with canvas tents at nighttime at Mbuzi Mawe Serena Camp
Safaris ,
Tanzania
Mbuzi Mawe Serena Camp

Standing in the heart of Serengeti National Park, framed by ancient granite outcrops, Mbuzi Mawe Serena Camp offers front-row access to the iconic Great Migration. 

Illuminated luxury safari tent restaurant with dining tables on a green lawn at night at Lake Elmenteita Serena Camp
Safaris , Heritage ,
Kenya
Lake Elmenteita Serena Camp

Set against ancient volcanoes and golden-barked acacia trees, this intimate safari retreat rests on the tranquil shores of Lake Elmenteita within Kenya’s Soysambu Conservancy. 

Curved outdoor pool beside a lush stone waterfall and palm trees under a blue sky at Kampala Serena Hotel
City Hotels,
Uganda
Kampala Serena Hotel

Set within 17 acres of water gardens in Uganda’s capital, Kampala Serena is a serene retreat at the crossroads of the city’s political, business, and social hubs. 

Brick guest buildings across a manicured green lawn with stone fountain on a paved pathway at Faisalabad Serena Hotel
City Hotels,
Pakistan
Faisalabad Serena Hotel

Located in the heart of the city near the Clock Tower and bustling bazaars, Faisalabad Serena blends Punjabicocp heritage with modern comfort. 

Grand glass facade hotel building overlooking a beautifully patterned flower garden and courtyard at Dushanbe Serena Hotel
City Hotels,
Tajikistan
Dushanbe Serena Hotel

In the heart of Tajikistan’s capital, Dushanbe Serena blends modern elegance with rich cultural heritage. 

Cozy stone accented villa with glowing windows and a large stone chimney on a green grass lawn at Sweetwaters Serena Camp
Safaris ,
Kenya
Sweetwaters Serena Camp

In the heart of Ol Pejeta Conservancy, home to Kenya’s Big Five, Sweetwaters Serena Camp offers an elegant tented retreat against the backdrop of Mount Kenya.

Balcony overlooking a vast valley at Ngorongoro Serena Safari Lodge, eco friendly hotels offering a peaceful scenic escape
Safaris ,
Tanzania
Ngorongoro Serena Safari Lodge

Perched on the rim of the legendary Ngorongoro Crater, Ngorongoro Serena Safari Lodge offers unmatched access to one of the world’s greatest natural wonders. 

Unique earth-toned suites on lush hillside at Mara Serena Safari Lodge, eco friendly hotels offering immersive nature escape
Safaris ,
Kenya
Mara Serena Safari Lodge

Mara Serena Safari Lodge invites you to experience the ultimate Kenya safari amidst acacia-dotted grasslands and the spectacle of the wildebeest migration. 

Circular stone water fountain positioned in front of a unique desert style sand colored hotel resort at Quetta Serena Hotel
City Hotels,
Pakistan
Quetta Serena Hotel

Amid six acres of gardens, orchards, and fountains, Quetta Serena blends luxury, tradition, and personalized service with striking Balochi architecture. 

Stone and wood multi-level building with lush ivy at Gilgit Serena Hotel, blending luxury resorts Asia with natural charm
City Hotels,
Pakistan
Gilgit Serena Hotel

Amid the peaks of the Karakoram range, Gilgit Serena blends classic comfort with modern elegance in a setting of stunning natural beauty. Built in regional style, it offers heritage-inspired rooms, authentic local cuisine, and warm hospitality for both leisure and business travellers. 

Spacious reception lounge with patterned red sofas, wood paneled ceiling, and large garden windows at Hunza Serena Inn
City Hotels, Heritage ,
Pakistan
Hunza Serena Hotel

Set along the ancient Silk Route in the Hunza Valley, Hunza Serena is a five-star retreat surrounded by the peaks of Ultar, Diran, Lady Finger, Golden Peak and Rakaposhi. 

Large blue mosaic pool with compass design facing a grand multi-story palace resort facade at Polana Serena Hotel
City Hotels, Heritage ,
Mozambique
Polana Serena Hotel

Overlooking the Indian Ocean, Polana Serena Hotel is Maputo’s iconic “Grand Dame of Africa,” blending palace-style architecture with modern comforts since 1922. 

Stone pathway leading past lush greenery and ivy-covered walls toward the entrance area at Amboseli Serena Safari Lodge
Safaris ,
Kenya
Amboseli Serena Safari Lodge

Beneath the majestic gaze of Mount Kilimanjaro, Amboseli Serena Safari Lodge offers an unforgettable escape in Kenya’s iconic Amboseli National Park. 

Wildebeest roaming near Kirawira Serena Camp, top safari resorts in Africa, presenting a striking wildlife scene
Safaris ,
Tanzania
Kirawira Serena Camp

Perched on a hilltop in the Serengeti’s Western Corridor, Kirawira Serena Camp blends Edwardian-era safari romance with the wild beauty of the plains. 

Modern low-rise stone resort buildings nestled in a vast, dry valley under towering rugged mountains at Sost Serena Hotel
City Hotels,
Pakistan
Sost Serena Hotel

Perched 2,800 metres above sea level in Upper Hunza’s Gojal region, Sost Serena is a tranquil retreat in the last Pakistani town before the Chinese border. 

Plush king bed facing long wooden desk with wall-mounted TV, and glowing bedside lamps at Peshawar Serena Hotel
City Hotels,
Pakistan
Peshawar Serena Hotel

Set in the heart of one of South Asia’s oldest cities, Peshawar Serena blends heritage, tradition, and comfort with historic elegance. 

Warmly lit grand hotel exterior facade with arched entrance walkway and palm trees at Dar es Salaam Serena Hote
City Hotels,
Tanzania
Dar Es Salaam Serena Hotel

In the heart of Tanzania’s commercial capital, Dar es Salaam Serena blends urban sophistication with serene comfort, just minutes from the Indian Ocean, vibrant markets and cultural landmarks. 

Animals gathering at watering near Kilaguni Serena Safari Lodge, best safari resort offering captivating wildlife experience
Safaris ,
Kenya
Kilaguni Serena Safari Lodge

In Tsavo West National Park, Kilaguni Serena offers a serene stone-built retreat framed by Mount Kilimanjaro and the Chyulu Hills. 

Blue pool and white umbrellas among lush green palm trees in tropical courtyard garden view at Lake Kivu Serena Hotel
Resorts, City Hotels,
Rwanda
Lake Kivu Serena Hotel

Lake Kivu Serena Hotel is a tranquil retreat on the pristine shores of Africa’s sixth-largest lake, blending tropical serenity with vibrant waterfront beauty, located in Gisenyi, Rwanda.

Thatched-roof bungalows along a lush garden path at Arusha Serena Hotel, featuring one of the best safari resorts
City Hotels,
Tanzania
Arusha Serena Hotel

On the foothills of Mount Meru overlooking Lake Duluti, Arusha Serena blends pre-historic  charm with African warmth. 

Thatched-roof bungalows nestled in a dense forest canopy at Serengeti Serena Safari Lodge, showcasing eco friendly hotels
Safaris ,
Tanzania
Serengeti Serena Safari Lodge

Set high on an acacia-lined ridge, Serengeti Serena Safari Lodge overlooks sweeping plains alive with lion hunts, cheetah sprints, and the great wildebeest migration. 

Aerial view of round thatched roof huts surrounding a clear blue swimming pool at Lake Manyara Serena Safari Lodge
Safaris ,
Tanzania
Lake Manyara Serena Safari Lodge

Set between the Mto wa Mbu escarpment and Lake Manyara, the lodge draws inspiration from the region’s birdlife with avian-inspired architecture and colourful frescoes. 

Lit stilt bungalows along the riverbank at Serena Mivumo River Lodge, blending eco friendly hotels seamlessly with nature
Safaris ,
Tanzania
Serena Mivumo River Lodge

In Tanzania’s Nyerere National Park, along the Rufiji River and overlooking Stiegler’s Gorge, Serena Mivumo River Lodge combines Edwardian charm with modern comfort. 

Modern multi-story hotel facade and outdoor pool on a grassy lawn under blue sky with sunset at Goma Serena Hotel
City Hotels,
Democratic Republic of the Congo
Goma Serena Hotel

Set against the tranquil shores of Lake Kivu, Goma Serena is the city’s only five-star hotel, blending Congolese hospitality with contemporary comfort. 

Wave pattern used at Serena Hotels & Resorts

Prestige Club

Earn. Redeem. Experience.

Discover a loyalty program designed for the global traveler. The Serena Prestige Club offers more than just points; it offers a passport to exclusive rates and privileges across our iconic collection in Africa and Asia. From the pulse of the city to the heart of the wild, every stay is an opportunity to be celebrated.

Welcome tray with a fresh fruit bowl and gourmet pastries on a wooden coffee table at Serena Hotels & Resorts
Welcome Amenities
Smiling laundry staff member folding clean white towels in front of washing machines at Serena Hotels & Resorts
Laundry Services
Friends cheering with wine glasses at an outdoor dining table next to a swimming pool at Serena Hotels & Resorts
Dine with Us
Rustic bedroom featuring exposed wood ceiling beams and orange patterned armchairs at Serena Hotels & Resorts
Access to Member Exclusive Offers
 Zebra stripe pattern used at Serena Hotels & Resorts

Unique Africa
Safari Destinations

Customized Safaris for You

Experience the magic of Africa with Serena Hotels’ unforgettable safari journeys across Kenya and Tanzania. From the vast plains of the Serengeti and the dramatic cliffs of the Great Rift Valley to the elephant-rich swamps of Amboseli and the world-renowned Ngorongoro Crater, each destination offers immersive wildlife encounters and breathtaking landscapes.

Safari vehicle parked near a massive herd of migrating wildebeest during a luxury African safari at Serena Hotels
Herd of zebras standing among grass plains, a wildlife viewing experience by unique safari resorts at Serena Hotels & Resorts
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Serena Experiences in Africa & Asia

Whether you're exploring the Swahili coast at Serena Beach Resort & Spa in Mombasa or the spice-scented island paradise of Zanzibar Serena Hotel, each destination offers a perfect blend of relaxation and thrill.

Grand illuminated entrance and facade of Dar es Salaam Serena Hotel at dusk, a premier Serena Hotels & Resorts
High-angle view of a luxury clubhouse and marina alongside a sprawling green golf course at Serena Hotels & Resorts
Aerial view of a lagoon pool surrounded by lush green palm trees along a white sand beach at Serena Hotels & Resorts
Wooden cabin lodge framed by lush green bushes & rugged mountainside at one of the unique resorts by Serena Hotels & Resorts
Herd of zebras standing among grass plains, a wildlife viewing experience by unique safari resorts at Serena Hotels & Resorts
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Meetings
& Events

Serena Hotels elevates business hospitality by blending professional excellence with cultural richness across Africa and Asia. From the vibrant city landmarks to the mountain lodges and the coastal retreats, our venues provide the prestigious stage for connection. 

Boardroom table and leather chairs for conferences in Africa at Nairobi Serena Hotel by Serena Hotels & Resorts
Meetings & Conferences
Meetings & Conferences
Couple exchanging rings under a floral archway with mountain views at Serena Hotels & Resorts, an Asian destination wedding
Timeless Weddings
Timeless Weddings
Business professionals mingling in a courtyard during conferences in Africa at a Serena Hotels & Resorts venue.
Unforgettable Corporate Retreats
Unforgettable Corporate Retreats
Diverse friends raising wine glasses for a celebratory toast at an outdoor poolside lunch at Serena Hotels & Resorts
Social Events & Celebrations
Social Events & Celebrations
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Dining at
Serena Hotels

Authentic. Ancestral. Artisanal.

At Serena Hotels, dining is a celebration of culture, flavours and exceptional hospitality. Each restaurant reflects its location-specfic heritage, offering a choice of regional and international cuisines. From the rooftop grills with mountain views to coastal terraces and bush-cloaked savannahs. Our chefs craft every dish with the finest ingredients, organic produce, blending authenticity with the gourmet flair. With warm service and thoughtfully designed spaces Serena is where every meal tells a story.

Chef serving food from clay pots at an outdoor buffet during a luxury African safari by Serena Hotels & Resorts
Celebration of Local Culinary Heritage
Celebration of Local Culinary Heritage
Gourmet grilled prawns on a hanging vertical skewer served with white wine at Serena Hotels & Resorts dining
Signature & Specialty Restaurants
Signature & Specialty Restaurants
Couple enjoying an outdoor private lunch on a scenic safari honeymoon in Africa with Serena Hotels & Resorts
Immersive Outdoor Dining Experience
Immersive Outdoor Dining Experience
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Wellness at
Serena Hotels 

Where Wellness Begins

At Serena Hotels, wellness is a philosophy woven deep into the fabric of each and every journey. Across Africa and Asia, our Maisha Spa & Health Club serves as a serene sanctuary, a place to unwind, restore and reconnect through personalized treatments and holistic practices inspired by the natural world.

From the mountain serenity of Hunza and Islamabad to the shores of Lake Kivu and the pulse of Nairobi, each Maisha Spa reflects the heritage of its setting. Whether traveling for business or retreat, guests can expect a consistently elevated experience that meets the highest global standards of well-being.

Woven basket filled with Maisha body oil bottles decorated with fresh flowers at spa by Serena Hotels & Resorts
Signature Spa Experiences
Signature Spa Experiences
Smiling woman wearing wireless earbuds while running on a modern treadmill in the gym at Serena Hotels & Resorts
Fitness & Wellness Facilities
Fitness & Wellness Facilities
Woman in a white bathrobe posing next to an indoor swimming pool with Moorish arches at Serena Hotels & Resorts
Maisha Membership Programme
Maisha Membership Programme
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Weddings, Honeymoons & Special Occasions

Unforgettable Moments

At Serena Hotels, every celebration is as unique as the love or milestone it honours. From the safari lodges & camps, to beachfront resorts, to restored palaces & forts and city hotels. Say "I do" in the most memorable way.

Aerial view of an expansive outdoor wedding setup on a lawn with a red carpet for an Asian destination wedding venue
Bespoke City Weddings
Bespoke City Weddings
Floral-adorned beachfront altar with chairs set up by the ocean for an African destination wedding at Serena Hotels & Resorts
Magical Destination Weddings
Magical Destination Weddings
Two hands clinking wine glasses in a toast over a set dinner table during a romantic night at Serena Hotels & Resorts
Unforgettable Special Occasion
Unforgettable Special Occasion
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Special Offers

AFRICA & ASIA PACKAGES
Magnificent May Offer
Plush king bed with a tufted blue bench and glass balcony doors in a luxury bedroom at Kampala Serena Hotel
Serena Mivumo River Lodge
Reopening Offer - Unlock Your 2026 River Adventure: 10% Off Until August
Small boat on a wide river under a sunset sky during an excursion by Serena Hotels, a leader among unique resorts
Lake Elmenteita Serena Camp
Enjoy 10% on Your Lakeside Retreat! This May & June
Horses on grassy shore by a lake filled with thousands of pink flamingos during an excursion with Serena Hotels & Resorts
Lake Manyara Serena Safari Lodge
Experience the Magic of Manyara: Save 10% This May & June
Stunning infinity swimming pool overlooking a lush valley landscape during sunset at Serena Hotels & Resorts
Amboseli Serena Safari Lodge
Plan Early, Save More: Your Amboseli Safari Awaits This May & June
Two cheetahs standing in a grassy savanna field near water during a wildlife safari with Amboseli Serena Safari Lodge
Sweetwaters Serena Camp
Welcome to the Wild: Save 10% at Sweetwaters This May & June
Serena Hotels safari vehicle with headlights on at night, showcasing one of the best safari resorts in Africa
Mara Serena Safari Lodge
Your Front-Row Seat to the Mara: With 10% Off This May & June
Wildebeest herd crossing a river near a tour vehicle from Serena Hotels, ranked among the best safari resorts
Kilaguni Serena Safari Lodge
Enjoy 10% off a Journey Through Time at Kilaguni This May & June
Two women looking through binoculars at a river with hippos during a guided tour with Serena Hotels & Resorts
Dar es Salaam Serena Hotel
New North-Wing Room Launch Offer
Blue armchairs by a small wooden coffee table in Standard room at Serena Hotels & Resorts,featuring the best resort in Africa
Nairobi Serena Hotel
Stay & Brunch Weekend Offer
Smiling guest in a robe on a bed by a breakfast tray at Serena Beach Resort & Spa, one of the top unique resorts in Africa
Nairobi Serena Hotel
Twende Serena Stay Local
Aerial view of a hotel building by a lush green garden at Serena Hotels & Resorts, one of the top unique resorts in Africa
Serena Beach Resort & Spa
Twende Serena Weekend Beach Escape
Palm tree lawn with lounge chairs facing the beach from a balcony at Serena Hotels, one of the top Unique resorts
Quetta Eid Room Package
Plush bed under traditional patterned wall art between illuminated ceramic bedside table lamps at Quetta Serena Hotel
Serena Limousine Service
Modern car dashboard with a sleek steering wheel at Serena Hotels & Resorts,an apartment resort in Asia
Nairobi Serena Hotel
Recharge & Renew Campaign
Guest in a white robe opening sheer curtains to reveal a bright, sunlit city skyline window view at Serena Hotels & Resorts
Stay Local Offer
Twende Serena Stay Local Resident Offer
Collage of luxury amenities showing pools, scenic dining, and lakeside flamingo views at Serena Hotels & Resorts
Arusha, Lake Manyara, Ngorongoro, Serengeti, Mbuzi Mawe & Kirawira
Twende Serena East African Resident Offer - Tanzania
Tour vehicle on a dirt path by a vast herd of wildebeests near Serena Hotels & Resorts,a luxury resort in Asia
Mbuzi Mawe Serena Camp
Central Serengeti Mbuzi Mawe Air Package
Safari vehicle driving on a dirt road near a herd of cattle near Serena Hotels & Resorts, the top for safari holiday packages
Lake Manyara Serena Safari Lodge
The Manyara Executive Retreat
Infinity pool overlooks scenic distant waters, with lush greenery at Lake Manyara Serena Safari Lodge
Serena Beach Resort & Spa
Coastal Day Pass
Large outdoor swimming pool next to a thatched roof pool bar and tall palm trees at Serena Beach Resort & Spa
Kirawira Serena Camp
Western Serengeti Kirawira Air Package
Safari tour group standing by a Toyota vehicle with a vast herd of wildebeest in the field near Serena Hotels & Resorts
Serena Beach Resort & Spa
Nguuni Sundowner Excursion
Rustic wooden sign reading Nguuni Nature Sanctuary surrounded by lush green tropical foliage at Serena Hotels & Resorts
Amboseli, Kilaguni, Mara & Sweetwaters
Serena East African Resident Ground Package
Three wild cheetahs on a dirt road near safari vehicles near Serena Hotels & Resorts,the top for safari holiday packages
Serena Mivumo River Lodge
Serena Mivumo Air Package
Thatch-roofed luxury safari cabins glowing under the full moon along the reflective riverbank at Serena Mivumo River Lodge
Dushanbe Serena Hotel
Prestige Club Offer
Membership card held by a hand on a brown background used at Serena Hotels & Resorts,one of the best unique resorts
Staycation Offer
Twin beds by a dark wooden dresser under warm lighting at Serena Hotels & Resorts, best for Africa vacation packages
Mbuzi Mawe Serena Camp
One Day Safari Package in Central Serengeti
Herd of zebras roaming across the open savanna grass field viewed from a safari tour vehicle at Serena Hotels & Resorts
Kirawira Serena Camp
One Day Safari Package in Western Serengeti
Safari tour vehicle with guests watching herd of African buffaloes across the savanna grass at Serena Hotels & Resorts
Serengeti Serena Safari Lodge
Balloon Safari
Aerial view of a large zebra herd running across the sunlit golden grassland on a morning safari near Serena Hotels & Resorts
Polana Serena Hotel
Stay More For Less - Pay 2 nights get 3.
Two green wingback chairs, a round wooden table with fruit, and a wall-mounted TV in a classic suite at Polana Serena Hotel
Lake Kivu Serena Hotel
Jet Skiing & Kayaking Experience
Smiling woman riding fast jet ski on calm lake with lush green hills and resort buildings behind at Lake Kivu Serena Hotel
Lake Victoria Serena Golf Resort & Spa
Padel Tennis at the Lake
Four green padel rackets lined up with yellow tennis balls against a net on a vibrant blue court at Serena Hotels & Resorts
Lake Victoria Serena Golf Resort & Spa
Spa Staycation Package
Branded Maisha spa towel adorned with orange crystals next to premium skin care massage products at Serena Hotels & Resorts
Lake Victoria Serena Golf Resort & Spa
Weekend Golfers’ Package
Aerial view of lakeside golf resort and marina clubhouse hosting a weekend golfers getaway at Serena Hotels & Resorts
Available in 26 hotels
Perfect Getaway to Create Memories
Traditional wooden balconies on a white stone facade facing green trees and sunlit mountains at 	Serena Khaplu Palace
Serena Beach Resort & Spa
Serena Beach Sunset Cruise
Two guests raising champagne glasses near a calm sunset river at Serena Hotels & Resorts, a luxury resort in Asia
Serena Beach Resort & Spa
Padel Tennis at the Beach
Close-up of a white padel tennis court net with a branded sports logo over a vibrant blue court at Serena Hotels & Resorts
Mara Serena Safari Lodge
Mara Serena Air Package
Mara Serena Air Strip on a reddish dirt airstrip under a clear blue sky outside Hotel Mirra safari camp
Kilaguni Serena Safari Lodge
Kilaguni Adventure Air Packages
Tourists in an open-roof safari vehicle driving along dusty dirt road through the savannah plains at Serena Hotels & Resorts
Sweetwaters Serena Camp
Sweetwaters Adventure Air Package
Paved stone pathway leading past luxury thatched-roof guest cabins nestled in lush gardens at Sweetwaters Serena Camp
Amboseli Serena Safari Lodge
Twende Serena Amboseli East Africa Resident Offer
Two safari vehicles parked on a dirt road facing a vibrant golden sunset over a vast horizon at Serena Hotels & Resorts
Serena Beach Resort & Spa
Twende Serena Beach East Africa Resident Offer
Curving swimming pool surrounded by tall palm trees at Serena Hotels & Resorts, a premier resort in Africa
Lake Elmenteita Serena Camp
Twende Serena Elmenteita East Africa Resident Offer
massive flock of pink flamingos wading in green lake under blue sky near the shores at Lake Elmenteita Serena Camp
Kilaguni Serena Safari Lodge
Twende Serena Kilaguni East Africa Resident Offer
Guests standing by chairs near a lantern overlooking hills at Serena Hotels & Resorts, one of the best unique resorts
Mara Serena Safari Lodge
Twende Serena Mara East Africa Resident Offer
Tour a massive wildebeest herd on the plains near Serena Hotels & Resorts, a premier resort in Africa
Serena Mivumo River Lodge
Twende Serena Mivumo East Africa Resident Offer
Multi-level wooden deck with lounger chairs near a river at Serena Hotels & Resorts, one of the best safari camps in Africa
Sweetwaters Serena Camp
Twende Serena Sweetwaters East Africa Resident Offer
Plush white bed inside an open-air luxury canvas safari tent beneath a rustic thatched-roof patio at Sweetwaters Serena Camp
Zanzibar Serena Hotel
Twende Serena Zanzibar East Africa Resident Offer
White hammock on a spacious wooden veranda balcony overlooking the blue ocean on a sunny morning at Zanzibar Serena Hotel
Targeted Training Programmes

Community Empowerment

Serena Hotels places community empowerment at the heart of its operations, creating opportunities that foster self-reliance, resilience and long-term prosperity. Through local sourcing, we support farmers, artisans and small-scale producers, while community-made handicrafts featured in its gift shops provide sustainable income.


Youth are equipped with employable skills through targeted training programmes, while local entrepreneurs benefit from guidance in business management, quality standards, and access to finance. Cultural performances and art exhibitions enrich the guest experience, celebrating heritage while generating income for local artists.


Through its community partnerships, Serena Hotels supports schools, healthcare initiatives, and development programmes that enhance livelihoods and strengthen food security, ultimately improving quality of life while promoting inclusive economic growth.
 

Women using Juki sewing machines in a bright tailoring workshop during community outreach at Serena Hotels & Resorts
Empowering Women in the Community
Hands choosing colorful beads from a small container for traditional craft making supported by Serena Hotels & Resorts
Beadwork Sourcing from the Masai Community
Local woman in red headscarf crafting beaded jewelry by window with mountain view at a Serena Hotels & Resorts
Empowering Women in the Community
Maasai women selling handmade colorful bead jewelry on a wooden terrace balcony at Serena Hotels & Resorts
Maasai Curios
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Responsible Sourcing

Responsible Business

Our business practices are integrated in daily interactions, operations and business processes. Responsible business and the broad spectrum of its eco-practices exist in its activities along the value chain so as to create shared value between its business and the communities/eco-system in which it operates. These help to stimulate local economic activity, development and growth around the area of its existence.

The Chef\'s Organic Garden sign by a fenced vegetable patch at Serena Hotels & Resorts, eco friendly resorts initiative
Chef's Organic Garden
Three water bottles with covered drinking glasses placed on a wooden tray inside a room at Serena Hotels & Resorts
Glass Water Bottles in our Rooms
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Eco Practises

Renewable Energy

Serena Hotels is committed to safeguarding the natural environments in which it operates through responsible practices, conservation initiatives and sustainable design. From waste management and biodiversity protection to renewable energy adoption, Serena continues to set benchmarks in environmentally responsible hospitality.

Large solar panel fields power the environmentally friendly resort\'s ecosystem, managed by Serena Hotels & Resorts
Solar Power Plant at Kilaguni Serena Safari Lodge
Large grid array of solar panels installed in a grassy open field on a sunny day at a Serena Hotels & Resorts
Solar Power Plant at Mara Serena Safari Lodge
Solar panels on a green field facing Mount Kilimanjaro at Serena Hotels & Resorts, environmentally friendly resorts
Solar Power Plant at Amboseli Serena Safari Lodge
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UNESCO World Heritage Sites

Heritage Conservation

Serena Hotels is deeply committed to preserving and celebrating rich cultural heritage of the regions it serves. We proudly operate a collection of four heritage hotels in Pakistan, all meticulously restored by the Aga Khan Cultural Services and UNESCO, as they are recognized as UNESCO World Heritage Sites. As part of the Africa portfolio, Zanzibar Serena Hotel is housed within two restored historic buildings of the 18th and 19th century on the sea front edge of the UNESCO World Heritage site, Stone Town.

Each Serena property is thoughtfully designed to reflect the architectural traditions of its region, honoring local craftsmanship, culture, and way of life. Serena actively engages local artisans in restoration and interior design.For example, the intricate woodwork in Serena Altit Fort Residence and Hunza Serena Hotel has been crafted by CIQAM, a women-led artisanal workshop based in Altit that specializes in traditional techniques. From the upholstery on the furniture to the handcrafted souvenirs offered to guests, every detail pays tribute to the country’s artistic legacy. Serena also promotes Pakistan’s cultural landscape through initiatives like “Sarangi”, which celebrates traditional music, and by hosting craft festivals, art exhibitions, performing arts showcases, and literary events that support local artists and storytellers. Through these efforts, Serena Hotels not only preserves but also creates immersive, culturally rich guest experiences.

Traditional white stone building below rugged brown mountains at Serena Hotels & Resorts, a unique resorts destination
Serena Khaplu Palace Exterior
Intricate carved wooden doorway illuminated at night under the main entrance sign at Zanzibar Serena Hotel by Serena
Zanzibar Serena Hotel Exterior & Entrance
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Sustainable Business

Awards & Accolades

  • Serena Business Complex (Islamabad Serena Hotel): Eco Green Certification
  • Eco Warrior Kenya Awards 
  • Lake Elmenteita won the Social Impact Award
  • Serena Beach Resort & Spa won ‘Best in Protecting Marine Heritage’ Award
  • Amboseli Serena Safari Lodge won the ‘Best Accommodation Facility Promoting Culture & Heritage’
  • Islamabad Serena Hotel: ISO 14001 | ISO 22000 | ISO 45001| ISO 9001
  • Faisalabad Serena Hotel: ISO 9001 | ISO 14001
  • Quetta Serena Hotel: ISO 9001 | ISO 14001
  • Peshawar Serena Hotel was awarded Tourism Excellence Award 2024 presented by Khyber Pakhtunkhwa department of Culture and Tourist.
  • Faisalabad Serena Hotel was awarded Outstanding Tax contributor award.
  • Serena Hotels was awarded ‘Best in 4-5 star Hotel award at Pakistan Tourism awards.
  • Serena Khaplu Palace was awarded the Award for Distinction by UNESCO Asia Pacific Heritage Awards in 2013.
  • Serena Altit Fort Residence has received the UNESCO Asia Pacific Heritage Award for Cultural Heritage Conservation in 2011.
  • Serena Shigar Fort UNESCO Asia Pacific Heritage Award for its cultural heritage conservation in 2006.
Smiling group of individuals proudly holding eco-tourism awards at a red carpet event at Serena Hotels & Resorts
Eco Warrior Kenya Awards
Men shaking hands on a red carpet while presenting an official tourism award plaque at Serena Hotels & Resorts
Serena Beach Resort & Spa TRA Gold Certification
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Serena Hotels Location

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Dining table set for two by a large glass window overlooking a green park and urban city skyline at Nairobi Serena Hotel City Hotels
Stone cottage path lit by lamps under mountains at Serena Altit Fort Residence, reflecting environmentally friendly resorts Heritage
High-angle view of tiled-roof clubhouse and marina on sprawling, green golf course at Lake Victoria Serena Golf Resort & Spa Resorts
Traditional stone and wood courtyard beautifully lit up at night with an outdoor wooden daybed seat at Serena Khaplu Palace Heritage
View of swimming pool surrounded by palms at Serena Beach Resort & Spa, unique resort delivering serene tropical escape Resorts
Large courtyard garden outside at Islamabad Serena Hotel, blending luxury resorts in Asia with timeless elegance City Hotels
Swimming pool by a sandy beach and ocean at Zanzibar Serena Hotel, resorts in Africa delivering a serene seaside retreat Heritage City Hotels Resorts
Large outdoor swimming pool with a stone waterfall feature beside palm trees and multistory buildings at Kigali Serena Hotel City Hotels
Rustic stone and timber lodge building at Shigar Fort, luxury resorts in Asia, exuding timeless heritage charm Heritage
Roaring open bonfire lighting up an outdoor safari camp lounge area with canvas tents at nighttime at Mbuzi Mawe Serena Camp Safaris
Illuminated luxury safari tent restaurant with dining tables on a green lawn at night at Lake Elmenteita Serena Camp Safaris Heritage
Curved outdoor pool beside a lush stone waterfall and palm trees under a blue sky at Kampala Serena Hotel City Hotels
Brick guest buildings across a manicured green lawn with stone fountain on a paved pathway at Faisalabad Serena Hotel City Hotels
Grand glass facade hotel building overlooking a beautifully patterned flower garden and courtyard at Dushanbe Serena Hotel City Hotels
Cozy stone accented villa with glowing windows and a large stone chimney on a green grass lawn at Sweetwaters Serena Camp Safaris
Balcony overlooking a vast valley at Ngorongoro Serena Safari Lodge, eco friendly hotels offering a peaceful scenic escape Safaris
Unique earth-toned suites on lush hillside at Mara Serena Safari Lodge, eco friendly hotels offering immersive nature escape Safaris
Circular stone water fountain positioned in front of a unique desert style sand colored hotel resort at Quetta Serena Hotel City Hotels
Stone and wood multi-level building with lush ivy at Gilgit Serena Hotel, blending luxury resorts Asia with natural charm City Hotels
Spacious reception lounge with patterned red sofas, wood paneled ceiling, and large garden windows at Hunza Serena Inn City Hotels Heritage
Large blue mosaic pool with compass design facing a grand multi-story palace resort facade at Polana Serena Hotel City Hotels Heritage
Stone pathway leading past lush greenery and ivy-covered walls toward the entrance area at Amboseli Serena Safari Lodge Safaris
Wildebeest roaming near Kirawira Serena Camp, top safari resorts in Africa, presenting a striking wildlife scene Safaris
Modern low-rise stone resort buildings nestled in a vast, dry valley under towering rugged mountains at Sost Serena Hotel City Hotels
Plush king bed facing long wooden desk with wall-mounted TV, and glowing bedside lamps at Peshawar Serena Hotel City Hotels
Warmly lit grand hotel exterior facade with arched entrance walkway and palm trees at Dar es Salaam Serena Hote City Hotels
Animals gathering at watering near Kilaguni Serena Safari Lodge, best safari resort offering captivating wildlife experience Safaris
Blue pool and white umbrellas among lush green palm trees in tropical courtyard garden view at Lake Kivu Serena Hotel City Hotels Resorts
Thatched-roof bungalows along a lush garden path at Arusha Serena Hotel, featuring one of the best safari resorts City Hotels
Thatched-roof bungalows nestled in a dense forest canopy at Serengeti Serena Safari Lodge, showcasing eco friendly hotels 
Safaris
Aerial view of round thatched roof huts surrounding a clear blue swimming pool at Lake Manyara Serena Safari Lodge Safaris
Lit stilt bungalows along the riverbank at Serena Mivumo River Lodge, blending eco friendly hotels seamlessly with nature Safaris
Modern multi-story hotel facade and outdoor pool on a grassy lawn under blue sky with sunset at Goma Serena Hotel City Hotels